Social Media

APPLICATIONS FOR 2024 ARE NOW CLOSED
CHECK BACK FOR FUTURE COHORTS

Brownthought Academy’s Marketing Bootcamp is a workforce development program from Kultivate Labs where 6 interns will have the unique opportunity to learn about digital marketing through campaigns for cultural and community-centric projects. From email campaigns, social media strategy, paid advertising, event marketing, website design and maintenance, interns directly impact all Kultivate Labs programs: UNDISCOVERED SF, Kapwa Gardens, SEED Network, Balay Kreative, and Republika. In turn, they gain key marketing skillsets as well as a knowledge of socially-conscious economic development, from San Francisco’s SoMa Pilipinas Filipino Cultural District and beyond.


  • Curating social media content calendars (writing captions, researching trends, designing fun graphics, and gathering photos).

  • Collaborate with Branding & Design Intern to create and source content .

  • Publish and share daily content that builds meaningful connections and encourages audience to build community with us.

  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information to help shape content.

  • Collaborating with Video Intern to create engaging social video content (Reels & TikToks).

  • Take photos of events to utilize for stories and future promotions.

  • Collaborating with Marketing team, to better understand our audience and create monthly social media strategies.

  • Engage with our social community by responding to comments, direct messages, and likes on Instagram + Facebook + TikTok + YouTube to grow our community and following online.

  • Source and curate user-generated content for social channels.

  • Contribute to brainstorming efforts to boost engagement on social media channels (engaging with potential audience online, replying to content, posting IG/FB stories, interacting in Facebook groups, planning giveaways).

  •  Participating in 1:1s, weekly team huddles, and department meetings.

Responsibilities

  • Interest in digital storytelling & can utilize social media to engage with an online community.

  • Have an interest and familiarity with Filipinx-centric & Bay Area-centric content, organizations, brands, influencers.

  • Ability to work independently, proactive worker -- internship is remote outside of content capture dates in studio and at events.

  • Must live in the SF Bay Area (need to commute to capture content in studio and at events).

  • Excellent written and oral communication skills.

  • Great organizational skills.

  • Strong project management skills, with ability to juggle multiple projects while still working effectively to meet deadlines.

  • Basic knowledge of Instagram, Twitter, Facebook, and TikTok.

  • Basic knowledge of Adobe Creative Suite +  Canva.

  • Having Graphic Design and Instagram Reels & TikTok editing experience is required.

  • Willingness to learn new skills and programs.

  • Photo editing and copywriting experience will impress us.

  • No prior industry experience or degree is required but the desire to learn and grow is.

Requirements

Social Media Alumni

  • Gianna Dolor

    Cohort 2
    Spring 2022

  • Joshua Dineros

    Cohort 3
    Fall 2022

  • Anton Lauron

    Cohort 3
    Fall 2022

  • Andrea Vibal

    Cohort 4
    Spring 2023

  • Gavriel Curameng

    Cohort 4 & 5
    Spring - Fall 2023

  • Wednesday De Guzman

    Cohort 5
    Fall 2023

GAIN EXPERIENCE ACROSS THE KULTIVATE LABS ECOSYSTEM

Learn about Kultivate Labs & San Francisco’s vibrant SoMa Pilipinas Cultural District.

PROCESS & REQUIREMENTS

Take a look at the application process, candidate requirements, and FAQs

IN HONOR OF MARCO JASTILLANA

Marco Jastillana (1976 - 2020), our late friend, marketing mastermind, is the inspiration for Browhthought Academy.